Driving Golfway to maximise performance
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Web development
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Ecommerce
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Paid search
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Paid social
Meet our partner
Golfway are establishing themselves as the leading junior golf brand, working with international associations and local clubs to promote the sport to a younger generation.
Golfway's challenge
The team at Golfway's mission is to get more youngsters active through golf. Initially looking for paid search support, it quickly became clear that the setup of their site and back-end systems were hampering progress.
Investigating subpar results
Working with the Golfway team on their Search campaigns uncovered wider issues in their website. They were running ads that should have been converting well but weren't gaining any traction. Add in their complicated CMS setup and they had little to no visibility into how well the website was performing.
Engineered for growth
We re-platformed the existing design onto our framework, going to one CMS from three, helping them see immediate results. It gave them a solution to scale that they could trust.
Out of the rough and onto the green
Now that they can clearly measure their success, we're able to start strategically optimising with a clear view of performance and as a result, grow their reach.
There's still a fairway to go, but we're excited to be on this journey together.
View more of our partner projects
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